Link Building or On-Page SEO, Which is Better?

"Every week, without fail, I hear someone ask where they should put their SEO budget – in on-page tactics or in link-building. Unfortunately, there are plenty of SEO companies and consultants lining up to give them the answer – and that answer just happens (“coincidentally”) to be whatever the company/consultant is good at."

Posted by Dr. Pete on Daily SEO Blog, SEOMoz.org

The post then goes on to give four different scenarios and answers to the question given different situations.

He says that there is no one size fits all link building plan and for some

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