Penguin Another Algorithmic Update But Less Powerful Than Panda

 


Cutts gave two examples of websites whose ranks he expected to see drop after Penguin. One displayed egregious keyword stuffing. The crime committed by the other site seemed a little more subtle, until you tried to read its text. It showed a poorly-written piece about exercise, with links about loans randomly scattered throughout the text. The text of the article clearly did not relate at all to the links.

The Penguin algorithm, though going live for all languages at the same time, was expected to have less of an impact than Panda. Cutts noted that Panda's initial

Read more ...